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Coaching

Challenging and supportive coaching for professionals, entrepreneurs and leaders

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Every career is like a journey - there are high points to celebrate and low points with obstacles to overcome.

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Working with a coach is a great, low-stakes way to explore and experiment with different ideas for your career-based challenges. Every coaching session is an opportunity to discover more about yourself.

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You and your situation are unique. You need someone who'll listen to the details and support you to come up with strategies that work for you. Your coach will keep you accountable to giving your career the time and attention it deserves.

Who We Serve

Our coachees come from all industries and roles.

With our combined experiences and backgrounds, we are particularly effective at supporting people in tech based organizations.

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People Leaders

software engineer

Engineers

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Engineering Leaders

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Product Managers

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Executive Leaders

Our Approach

Good coaching relies on getting the fundamentals right. We never lose sight of the magic five.

Focus

Define and focus on your desired goals

Analyze

Explore your situation using more beautiful questions

Ideate

Brainstorm your potential courses of action

Plan

Decide on your course and develop an action plan

Deliver

Execute your plan, stay accountable, reflect on learning

Our Results

Our clients build successful careers at a diverse range of organizations.

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facundo a

I sought coaching to better align our team goals with business strategy while learning to delegate more effectively. Through our sessions, we developed a practical framework for delegating via "feature owners," which shifted my focus from being overly hands-on to empowering engineers to act as product engineers for specific initiatives. I am now eager to refine this approach and witness its impact on my team's autonomy. My primary takeaways include the power of ownership-based delegation, the importance of supporting engineers as they shape their careers, and the ability to scale myself by prioritizing clarity over control. I highly recommend Andre and PeopleStorming for their practical, direct approach that allows for the immediate application of new frameworks after every session.

Facundo A. - Eng Mgr. - Bitso

eric k

After only a handful of sessions I have been able to add a ton of tools to my proverbial toolbox for how to be a better leader and teammate at my studio. Being able to discuss specific scenarios with someone like Andre who has had experience with so many different situations on many types of teams has helped me gain a lot of insight and perspective that I wouldn't have been able to get on my own. Learning about the different philosophies of good teams is fascinating, and I find myself relaying the information I get from sessions to my colleagues at work because I am eager to share the benefits they bring.

Eric K. - QA Lead - Gamebreaking Studios

caylee b

Working with my coach was an impressive experience that provided immediate value from the very first conversation. It was clear that Andre's background in tech meant we could jump right into the problems I was facing. We were able to evolve my thinking right away, making the investment more flexible and affordable than I imagined. My favorite thing is the way he pushes you to think differently, helping you see the problem from a new angle or addressing a higher-level need. He is super sharp and can quickly add value by pulling from his extensive management and professional experience and a toolbox full of frameworks and exercises. In the end, you are in the driver's seat, but he is expertly helping to navigate.

Caylee B. - Product Design Manager - Facebook

atlas c

I was looking for ways to excel in my leadership role and better support my team. The coaching sessions have been like a lighthouse guiding me through the darkness. Before, I lacked confidence and often questioned my decisions, but after a few months of coaching, I now have the clarity and confidence to lead my team effectively. The coaching is highly personalised and has helped me navigate daily challenges, from managing my time and prioritising tasks to building team structures and hiring new staff. Andre's insights consistently inspire me, and I always leave our meetings with a clear sense of what to do next. The support I receive gives me the confidence to face any obstacle. I would highly recommend him to anyone in the game industry who wants to become a more skillful leader and experience rapid professional growth.

Atlas C. - Design Team Manager - thatgamecompany

Read more feedback

Every famous athlete, every famous performer has somebody who's a coach.

A coach really, really helps.

Eric Schmidt - Former CEO of Google

Your Challenges

We coach clients through a broad range of challenges.

Personal Challenges

  • Overcoming imposter syndrome
  • Resolving workplace conflict
  • Improving meeting culture
  • Communicating effectively
  • Reduce context switching
  • Overcoming isolation
  • Navigating performance reviews
  • Prioritizing your time
  • Delivering and receiving difficult feedback
  • Managing overload and preventing burnout
  • Unlocking innovation and creativity

Team Challenges

  • Driving cross-functional team alignment
  • Managing team burnout
  • Collaborating in a remote first world
  • Driving ownership and accountability
  • Defining vision, mission, stratgies, and goals
  • Developing coaching skills
  • Hiring great people
  • Collaborating cross-culturally
  • Managing roadmaps and deadlines
  • Navigating a toxic corporate culture

Role Challenges

  • Building a high-performing culture
  • Navigating your first 90 days
  • Delegating and coordinating work
  • Clarifying roles and responsibilities
  • Driving quality
  • Designing scalable processes
  • Transitioning to leadership
  • Optimizing your tool stack
  • Designing career paths
  • Developing leadership skills
  • Finding a path to leadership
  • Making trade-offs and difficult decisions
  • Being a first-time manager
  • Managing up

Our Tools And Methods

We combine research-backed, proven and effective tools, models and methods to support you in almost any work-related circumstance.

Career Tools

  • Professional self-branding
  • Resume improvement
  • Negotiation
  • Personal values mapping
  • Effective 1-on-1s
  • Goal setting
  • 30-60-90 on-boarding
  • Interview preparation and practice
  • Personal skills mapping
  • Personal development plans
  • Role clarity

Craft Tools

  • Powerful question design
  • Roadmaps
  • Product engineering alignment
  • Storytelling
  • Agile methods and rituals
  • Metrics and OKRs
  • Strategic planning
  • Quarterly planning

Self-Improvement

  • Feedback conversations
  • Empathy and listening
  • Time and focus management
  • Boundary-setting
  • Creativity and play

Leadership Growth

  • Prioritization
  • Decision-making
  • Presence and influence
  • Mission and vision
  • Trust-building
  • Conflict management
  • Facilitation
andre

Coach Spotlight: Andre

Book a call with Andre

A seasoned and dedicated coach who draws on over 20 years of leadership in high-performance, product-oriented technology teams. He got his start as a software developer at an ISP, where he turned his experiences into a technology book.

He was the Director of Engineering for a 400-person engineering team at Riot Games, a core systems team at Facebook, and an advertising product group at LinkedIn. In those roles he led product engineering across many domains and gained deep experience with growing leaders, designing cross-functional organizations, managing performance, scaling development processes, and leading product and technology strategies.

It is this experience that allows Andre to build deep empathy with new and seasoned professionals alike. He's taken the journey they're on and is never happier than when helping them get to their destination.