Strategy & Metrics


At its most basic level, your strategy is the set of choices about what your team will and won’t do in service of its mission. Strategy informs where effort is directed, for how long and for which purposes. It's your current, best theory about how to configure your team’s focus in order to make progress in the opportunity spaces you care most about. As a theory, it requires periodic validation and that means deliberate measurement of impact. In our workshops, we support teams as they...

  • Weigh ROI, risks and tradeoffs associated with different strategic postures.

  • Identify and challenge the assumptions underlying an industry, organization or product space.

  • Feed existing learning back into strategic discussions.

  • Explore how similar problems were solved in entirely different contexts.

  • Build business-aligned, practical, coherent models of strategic measurement.


Silicon Valley, CA, USA

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